No.113 Branding With Joie Gharrity

Monday, August 11, 2014

The #1 Key Brand Strategy To Build A Successful Brand




The #1 key brand strategy to build a successful brand is:
 - drum roll please-
“VISIBILITY”



If you and your brand are sitting in the shadows and drumming a really quiet drum it affects your brand visibility. And no matter how beautiful your website is or how big the results your product can get a customer none of that will matter. 


If your brand has little to no visibility in the marketplace that translates into little to no dollars and the house of cards will fall. 


In today’s marketplace you do not have to hire an expensive marketing firm or PR firm in order to gain your brand higher levels of visibility. 

I am enclosing a few simple brand strategy tips that cost little to no money that you can incorporate today to achieve higher levels of visibility for your brand.

Tip #1: Blogging is a great way to let people know about your brand and gain more visibility in the marketplace. In your blog, you can provide tips, insider info and guides for your target audience. It will demonstrate your brands expertise while drawing in new potential clients who are seeking your professional services and products.



Tip #2: Developing a social media presence is now vital for brand visibility. Information moves quickly from one social media posting to the next, and you stop drumming a quiet drum to start drumming loud visibility drum.  It is important that you infuse your brands unique one-of-a-kind qualities into your content. Allowing your brand to shine bright sets your brand apart from the competition.



Tip #3: Build and grow your “tribe” network for greater brand visibility. A tribe who is supportive and generously sharing each others brands services and products can cast a very large net of awareness into the marketplace.  A tribe that works together as a unit and that is “of” service to one another can increase each others visibility in a very big way.





I encourage all of you entrepreneurs to drum a very loud drum and gain greater visibility for your brand. Don’t let your fears get in your way. Your business success lies in the #1 key brand strategy VISIBILITY. Now get busy! 



"I am committed to helping women entrepreneurs around the world leverage their unique brand in life and business to gain clarity and impact, to grow community and influence, to gain recognition and VISIBILITY for them and their brand."

No.113 BRANDING

It's all about VISIBILITY first
Founder/Principal
Joie Gharrity

4 comments:

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  2. Wonderful words of wisdom Joie! We all need to have a tribe of fans. What better referrals could there be.

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    Replies
    1. Thank you Kathleen for your wonderful shootout!

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